What is .mobi?

.mobi is made for mobile. Websites that end with .mobi (pronounced 'dot-moe-bee') are built to work on your mobile phone. If you like using the web on your mobile, then you're going to love .mobi.

Why was .mobi created?

Because if you tried to view a .com site on a small mobile screen, you'd have an incredibly hard time reading through it, you'd pay a lot more to download all those large pages, and you'd be standing there waiting ages for the page to finish loading. It would be like trying to read an entire newspaper using a magnifying glass!

In other words, .mobi was created so that mobile users like you have sites specifically tailored and formatted for your phones and on-the-go needs.

Why is .mobi different?

.mobi websites take into account the much smaller screen size of your mobile phone, the fact that you're out and about and don't have time to sift through a lot of information, and how expensive it is to use the internet on your phone.

That's why .mobi sites are leaner, faster, and more to the point so you can get the information you need when you need it, quicker, with less scrolling and clicks, allowing you to be more productive on the go while saving you time and money.

When your phone gets stuck in traffic behind some truck-sized .com site, do you sit there revving up your phone bill or do you switch over to the .mobi express lane and surf away faster and cheaper? It's a no-brainer.

What's even better is that .mobi sites can also be viewed on PC's as well, so you get the best of both worlds.

Why look for .mobi?

9 out of 10 .com sites are not designed to be used on a mobile phone. Stop guessing which ones work.

There is only one standard that guarantees you a site specifically designed for your mobile phone and that's .mobi. Just like how sites ending in .gov (such as guarantee you a legitimate government site, sites ending with the .mobi "trustmark" guarantee you a legitimate mobile site.

Consider it a seal of approval that the site is mobile certified. Why waste time shooting in the dark?